They may also wait for the new kit to come out so they can promote both the player and shirt together

The pursuit of Kamada seems to sit outside our recent model and provides an interesting exception as it appears to be exclusively on the say of the current manager.
More recently we've researched young players over an extensive period with Freedman and the scouting team heavily involved.
I doubt Kamada would normally be on their radar.
Glasner has detailed working knowledge of Kamada and is obviously instrumental in the pursuit.
I'm hoping that this demonstrates confidence in Glasner's judgement and also an indication that he may stick around a while.

It is different from 'the model', but:

He's not cost anything so, we don't need him to have sell on transfer value
We need a balance of experience and youth in the squad

Agreed. Also, how much different is this to our picking up Lerma for a free when he was 28 on a 3 year contract.

Furthermore, although we paid a relatively small fee for him, Muñoz was 27 when we signed him on a 3 year contract with a 1 year option.

Kamada will have turned 28 when the league season starts. I can't imagine that Freedman won't have the metrics on Kamada and not be happy with them.

Scored a goal and clean sheet

[Link]

They often ask for it, but I suspect we've learnt our lesson on things like that. And regardless of the wage, a 2 year contract doesn't leave us very exposed.

Internet says he was on about £63k at Lazio, I'd be surprised if we've not offered pretty similar.